Release date: May 12, 2017
Label: Bad Boy Records, Geffen Records, Interscope Records, EST 19XX
Produced by: Harmony "H-Money" Samuels, Edgar "JV" Etienne, Sonny Digital, Lil Rich, The Futuristics, The Runners, The Monarch, Alex Delicata, Slim Gudz, Baze, Happy Perez, JP Did This 1, Machine Gun Kelly, Jesse Shatkin
Bloom is the third studio album by American rapper Machine Gun Kelly, released on May 12, 2017 through Bad Boy, Geffen, Interscope Records and EST 19XX. The album features guest appearances from Quavo, Ty Dolla $ign, Camilla Cabello, Hailee Steinfeld, and more. Meanwhile, production is handled by the likes of Benny Blanco, Sonny Digital, The Futuristiks among others.
"In a non-cliche way. Love played a huge part in my life in the past 2 years, which was the years I was writing 'Bloom'." MGK said when asked about the album. "Dont think of a flower, but picture a flower as a metaphor... You seen the thornes. Like a rose, one the most beautiful flowers. There's thornes all over this mother fucker so I had a special effects make-up artist come and put thornes all over my hands and I put it in front of the camera as the main focus not my face. This is what you guys see, but if you look a little bit farther and you wait, there's a beautiful being about to come out," he continued about the title and cover art. "If you don't like it, you don't want me to be happy."